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Print Media
Methodology
Combining thoughtful visual communication with an understanding of materials and production to create print is both purposeful and carefully crafted.
01
Establishing the purpose, audience, format, and practical requirements of the piece before it begins.
03
Considering paper, finishes, color, binding, printing methods, and other production choices as part of the design itself.
Define
Material & Production
02
Developing a layout, typography, imagery, and visual hierarchy with both communication and the physical format in mind.
04
Refining the final design and preparing production-ready artwork with careful attention to color, resolution, specifications, and finishing.
Design
Prepare & Refine
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